OUR TURN TO SERVE THOSE WHO SERVE

Cool Springs Wines & Spirits Pledges to Support Hospitality Workers With $25,000 Donation to New Relief Fund

April 3, 2020 – Franklin, TN… In an effort to assist our friends in the on-premise hospitality industry, Cool Springs Wines & Spirits announced today a $25,000 donation to “Tennessee Action for Hospitality: A Fund For Us.” The fund, administered by the Community Foundation of Middle Tennessee, will provide swift relief to qualifying hospitality professionals who have lost their job or seen a dramatic decrease in hours worked.

“It has been an unprecedented few weeks as our community faces historic challenges. Amid the stress and uncertainty, it’s never been more critical to stay connected with one another, even as we practice social distancing, to keep each other healthy and safe,” said President & CEO Bret Moore. “We feel fortunate our store is open for business. In addition to taking extraordinary measures to create a safe environment for our employees and customers, we wanted to give back to those in our industry who are profoundly affected by this pandemic.”

Tennessee Action for Hospitality is a state-wide coalition of independent restaurant owners, hourly workers, and chefs that recently formed as a response to the crisis the hospitality industry is facing due to the public health and safety threat of COVID-19.

“There is a strong synergy amongst businesses in the hospitality industry. When we learned of the important mission of the Tennessee Action for Hospitality Coalition, we felt compelled help and spearhead fundraising efforts from our industry partners. As we reached out to our suppliers and distributors, we were overwhelmed by their generous support. This is our turn to serve those who serve.”

A Fund for Us was initiated through generous contributions from Cool Springs Wines & Spirits ($25,000) and Nelson’s Green Brier Distillery ($35,000). Wine & Spirits Wholesalers of Tennessee , a statewide trade association of Tennessee wine and spirits distributors (including Athens Distributing Company, Best Brands Incorporated, Beverage Control Inc, Empire Distributors Inc, Knoxville Beverage, Lipman Brothers, Triple C Distributing, and West Tennessee Crown Distributing Co. has pledged to match all consumer donations up to $200,000. Individual donations will be accepted online starting next week.

Through A Fund for Us, grants of up to $1,000 will be awarded to individuals who meet the criteria, as resources are available. CFMT will administer the fund on behalf of the coalition, following a two-part application process. While there are many worthwhile funds through national organizations, A Fund for Us sets itself apart by specifically serving individuals from the hospitality sector in the state of Tennessee. Corporate donations are currently being accepted; the employee assistance application will be available on April 13, 2020.

Business owners and representatives of independent food and beverage businesses are encouraged to apply with The Community Foundation of Middle Tennessee for assistance. Guidelines for eligibility are available at www.cfmt.org.

Cool Springs Wines & Spirits is taking several proactive measures in response to COVID-19 to help the hospitality industry. Restaurants are invited to set up mobile outposts in the store parking lot for customer takeout. The business is hiring hospitality workers with lost income, and ownership is placing daily catering orders for staff meals to area restaurants to support affected local establishments and their employees.

Care and safety of employees and customers remains the top priority. In addition to a strict cleaning regimen every hour, Cool Springs Wines & Spirits has established a Curbside Pick-up Service. Orders can be called in or placed online. Team members pull the order and payment can be made curbside by credit card. Home delivery is currently available through their partner, Delivery Dudes, and will be available directly from Cool Springs Wines & Spirits early next week.

The store is operating under new business hours: Monday-Saturday 8am – 9pm and Sunday 10am-7pm.


NEWS & MEDIA

4/24/20Nashville Business Journal, “They’re fighting to save you a seat.”

4/9/20Williamson Herald  “Tennessee Action for Hospitality establishes relief fund for hospitality workers.”

4/6/20Nashville Business Journal  “Relief fund to provide aid for Tennessee hospitality workers.”

4/6/20 – Franklin Is “Our Turn to Serve Those Who Serve.”

4/3/20 – The Nashville Scene “Tennessee Action for Hospitality Forms Fund to Directly Benefit Hospitality Workers.”

4/2/20 Nashville Scene “How Tennessee Action for Hospitality was born.”

4/2/20 Community Impact “Cool Springs Wines & Spirits to Support Hospitality Workers with Relief Fund”

4/2/20 – Williamson Herald “Cool Springs Wines & Spirits Donates $25k to Support Hospitality Workers”

4/2/20 – Eater Nashville “How to help Nashville Bar and Restaurant owners during COVID-19 outbreak.”


PARTNERING PRODUCTS

Out of the incredible generosity of our local distributors, $3 for every bottle sold of select partner products will be donated to the Tennessee Action for Hospitality Fund. 
 
 

HOW YOU CAN HELP

Our goal is to support individual hospitality professionals who plan to continue their career in Tennessee when this crisis is over.
The importance placed specifically on employees of Independent restaurants and bars is to preserve what cannot be replaced— establishments that create culture— by providing meaningful assistance to those who may not qualify for other need-based funds but who cannot meet their financial obligations by unemployment alone. Become a donor and support hospitality workers in Tennessee.